The Double Dip is a brilliant simple strategy that moves brand visibility to a whole new level. Based on community building and leverage, it is a delectable way to get noticed without hogging the limelight. This tactic allows two company brands to meld their ideas...
The more uncomfortable you are in business the closer you are to striking gold. Lately I have been extremely uncomfortable working on updating copy, creating new packages, upleveling systems, working on a second book, etc. So uncomfortable that there are times I want...
Forecast Rain Or Shine Forecast Rain Or Shine Last week the day before my keynote it was storming, and the rain was so thick it made driving a difficult task. I was disappointed knowing that the weather would impact the attendance. I was looking forward to...
There Is No Secret Sauce There is no secret sauce when it comes to maneuvering the online world. When I was hand-picked to be one of six people to kick-start the first multimedia studio for ABC Studios, it was an exciting time. Creating content for online platforms...
Only Together Can We Soar Higher and Higher Being a lone wolf does not build an empire. Building a trusted network and community is how we all build each other up. Tearing each other down and spreading gossip and rumors not only hurts the individual, but it also hurts...