Picking A Lane Is Great for Business

I believe that when a brand is constantly changing directions it is a reflection of the brand’s lack of clarity with a twist of sabotage. This can cause the house of cards to fall, or even the doors to close for good. For instance, one week a brand is selling “life...

Think In Sound Bites

  As your company brand Visibility and Influence grows so will your on-camera appearances, knowing how to make your dynamic qualities shine on-camera is essential for being successful in your field. It is important for you to learn professional techniques for...

What To Wear On-Camera Take 2

  It is important to take extra care with your appearance when you take center stage. Take 2: Don’t wear patterns like houndstooth or polka dots because the patterns move on camera. If you are going to be debating a point then wear the color red. Try to wear...